Personalize & Reserve
The Personalize & Reserve feature of this web site allows you to review a personalized license plate configuration, determine if your desired configuration is available, and reserve it! This feature is currently available for personalization of standard state plates, only. In the future, we hope to make this system available for personalization of specialty plates (organization, military, university, etc.) as well.
Once you have reserved your personalized configuration, our Department staff will review it to determine if the configuration is appropriate under the guidelines established by Missouri law. Specifically, "No personalized license plates shall be issued containing any letters, numbers or combination of letters and numbers which are obscene, profane, patently offensive or contemptuous of a racial or ethnic group, or offensive to good taste or decency, or would present an unreasonable danger to the health or safety of the applicant, of other users of streets and highways, or of the public in any location where the vehicle with such a plate may be found." (Section 301.144, RSMo).
Note: Personalize & Reserve does not provide you with a valid license plate for your vehicle. If your personalized plate will replace a license plate on a vehicle which has a valid registration (license plates), your current registration fees will apply to the personalized plates when you pick them up from the license office (or receive them in the mail, if applicable). If your personalized plates are being ordered for a vehicle that is not currently registered, you should obtain a regular registration for the vehicle at your local license office at that time. Your designated license office will apply your current registration to the personalized plates when you pick them up.
If the configuration is approved for ordering, your personalized plates will be manufactured and delivered to the license office that you designate in the Personalize & Reserve application. If you are a Missouri resident temporarily residing outside of Missouri, your personalized plates will be mailed to your out-of-state address by our Central Office staff.
The fees collected for the reservation of personalized plates through the Personalize & Reserve application include a convenience fee charged by a third party electronic payment processor. If a personalized plate is rejected and a refund issued, the convenience fee will not be refunded.
To begin the process of reviewing and reserving your Missouri personalized license plates, click here!
Note: If the system experiences 15 minutes of inactivity prior to confirmation, your pending personalized plate configuration will become unavailable and you will need to wait until the next day to make another reservation attempt for that specific configuration. Be sure to complete the reservation before the system times out.